Beit Hanna
Brand identity, Head designer & Creative director
2018- (Ongoing)
Beit Hanna, the prominent Bauhaus building in Tel Aviv, is the only remnant of what was once a women’s farm named after Hannah Chizik. Architect Jacob Pinkerfeld designed this house in the 1930’s, surrounded by palm trees.
Reopened in 2017 Beit Hanna is 'the new community center' :a unique concept that combines several functions under one roof.
The connecting thread is the desire for wellbeing. A place that brings together people, fitness, culture, mind and food, while engaging with the community and the history of the building.